Reshaping the Retail Supply Chain at Intersport UK

Speed is of the essence in retail – particularly in the fast-paced world of sport. Not only must retailers get products to market quickly, they must respond promptly to customer demand. International sporting goods retailer INTERSPORT knows these pressures first-hand, running a network of more than 5,500 stores across 43 countries. This is particularly evident in the UK and Ireland where its stores are predominantly affiliated retailers of INTERSPORT UK itself a part of the buying group AIS. To create the optimum platform for further expansion, INTERSPORT UK needed to reinvigorate its local IT solution to better connect the store with central operations – and it turned to Cegid.Continue reading